Aviv Nevo Appointed Penn Integrates Knowledge Professor
Aviv Nevo has been named the University of Pennsylvania’s 17th Penn Integrates Knowledge Professor, effective July 1, 2016.
The announcement was made today by Penn President Amy Gutmann and Provost Vincent Price.
A pioneer in the use of empirical data to analyze consumer behavior, Nevo will be the George A. Weiss and Lydia Bravo Weiss University Professor, with appointments in the Department of Economics in Arts and Sciences and the Department of Marketing in Wharton.
“Aviv Nevo is one of the world’s leading scholars of industrial organization, whose innovative use of data in analyzing consumer behavior has helped revolutionize economics and marketing,” said Gutmann. “Aviv is a superb teacher and path-breaking econometrician whose work in the academy and in government truly exemplifies Penn’s commitment to harnessing the tools and perspectives of multiple disciplines to understand and address pressing real-world questions.”
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